Meet Our Team

Lauren Cass

Head of Communications

Lauren combines strategic thinking with creative execution to deliver integrated communications, marketing, and digital solutions. Her experience spans elearning design, content creation, and communication frameworks that build engagement and measurable impact.

Lauren’s capability spans the full spectrum of communications, marketing, and digital delivery. She brings a strategic approach to brand alignment, campaign planning, and stakeholder engagement, ensuring every message connects purpose with impact. Her experience includes developing eLearning and training materials, designing digital assets, and producing clear, engaging content across multiple platforms. With strengths in creative direction, content management, and system design, she builds frameworks that support consistency, efficiency, and measurable engagement across all of Vative’s communication and learning initiatives.

Professional Services Specialisation

  • Strategic communication and brand alignment
  • Marketing campaign planning and execution
  • eLearning design and content development
  • Training manuals and digital learning assets
  • Copywriting and storytelling
  • Visual and digital design production
  • Stakeholder and internal communications
  • Project and content management
  • Systems for consistency and engagement

Industry Sectors

  • Education and Training
  • Manufacturing
  • Supply Chain and Logistics
  • Business Services